% Arabica
M Avenue
Specialized café blending contemporary design with Moroccan craftsmanship. White stucco interior with handmade glazed tiles, rammed earth counters, and Chemex fountains. Offers over 20 exclusive house-roasted coffees.
Concept and Design
% Arabica Marrakech embodies the fusion of Japanese minimalism and Moroccan craftsmanship. Designed by French designer Ciguë, the space is distinguished by:
- White stucco interior
- Handmade glazed tiles
- Rammed earth counters
- Chemex fountain installation inspired by riads
This aesthetic approach creates a setting that is both contemporary and rooted in local tradition.
Coffee Offering
The establishment stands out for its commitment to coffee excellence:
- Over 20 exclusive blends
- On-site roasting
- Alternative extraction methods (Chemex, filter coffee)
- Wide range of specialty coffees
Notable Specialties
- Kyoto Latte: particularly popular
- Plant-based milk options available
Innovations
% Arabica Marrakech distinguishes itself as one of the few establishments in the city offering:
- High-quality filter coffee
- Specialty-focused approach in a traditional market
Customer Experience
- Relaxing atmosphere conducive to tasting
- Expert service emphasizing quality
- Use of high-end products (e.g., Aesop soap)
Practical Information
- Ideal for a coffee break while shopping
- Suitable for discerning coffee enthusiasts
- Located in a modern commercial area