Atelier 44
Guéliz
Atelier 44 in Marrakech combines fashion and beauty in a unique concept. A selective boutique of contemporary Moroccan designers and a personalized care institute led by an expert in active cosmetics.
Innovative concept
Atelier 44 brings together a selective fashion boutique and a specialized beauty institute under one roof, offering an integrated shopping and wellness experience in Marrakech.
Contemporary Moroccan fashion
- Curated selection of emerging Moroccan designers
- Exclusive pieces: crepe dresses, embroidered shirt-dresses, reimagined caftans and djellabas
- Artisanal accessories: contemporary necklaces and jewelry
Personalized aesthetic treatments
- Institute led by Ouafae Berdi, active cosmetics specialist with over 20 years of experience
- Custom skin diagnostics and tailored facial treatments
- Use of products with natural and active ingredients
Design and ambiance
- Intimate space with a boudoir style
- Compact boutique highlighting each piece
Client approach
- Personalized fashion and beauty advice
- Involved owners: Ouafae Berdi and her daughter Meriem
Atelier 44 stands out for its successful fusion of contemporary Moroccan fashion and expertise in aesthetic care, offering a refined alternative to traditional Marrakech boutiques.